Module Outline
Date retreived
22/07/2026 2:41 PM AWST
22/07/2026 2:41 PM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Marketing Project (NSW)
Marketing Project (NSW)
Module
National Code
State Code
17829
17829
DTWD Status
Approved
Approved
State Implementation and Classification
Approved Date
Field of Education
080505 - Marketing
Nominal Hours
68
Description
This module draws upon and integrates marketing knowledge and skills gained by
learners in earlier modules. In this module all previously acquired learning
outcomes are combined in a project which is a close approximation of the
workplace situation. Learners will plan, organise and conduct the activities
necessary to complete a major group research project from which a comprehensive
strategic marketing plan is constructed and presented. Learners fund all
activities in this module by obtaining sponsorships and by other activities.
learners in earlier modules. In this module all previously acquired learning
outcomes are combined in a project which is a close approximation of the
workplace situation. Learners will plan, organise and conduct the activities
necessary to complete a major group research project from which a comprehensive
strategic marketing plan is constructed and presented. Learners fund all
activities in this module by obtaining sponsorships and by other activities.
Range of Variables
This module is partly delivered in a classroom or similar suitable venue.
However, a large amount of both time and effort by learners will take place
outside the class environment and at locations remote from the teaching venue.
This work will include:
- research collection, analysis and interpretation activities
- administration and organisational activities
- report writing, proof-reading and print supervision
- presentation rehearsal and delivery
The module is generally not suitable for external, computer based or satellite
delivery systems. Any adaptations of the module for other delivery modes will
require substantial resource allocation.
However, a large amount of both time and effort by learners will take place
outside the class environment and at locations remote from the teaching venue.
This work will include:
- research collection, analysis and interpretation activities
- administration and organisational activities
- report writing, proof-reading and print supervision
- presentation rehearsal and delivery
The module is generally not suitable for external, computer based or satellite
delivery systems. Any adaptations of the module for other delivery modes will
require substantial resource allocation.
Evidence Guide
Internal Assessment 100%
Assessment methods include:
- Written report
- Verbal presentation of report
- Peer assessment
- Teacher assessment.
Learners will be expected to keep a diary of the process.
Assessment methods include:
- Written report
- Verbal presentation of report
- Peer assessment
- Teacher assessment.
Learners will be expected to keep a diary of the process.
Elements and Performance Criteria
No information
No information
Associated Qual/Courses
| State Code | National Code | Title | Type |
|---|---|---|---|
| 9051 | 6394 | Advanced Diploma of Marketing Management | Accredited course |
| 9056 | 6461 | Diploma of Marketing Management | Accredited course |