Module Outline
Date retreived
22/07/2026 7:50 PM AWST
22/07/2026 7:50 PM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Public Sector Marketing (NSW)
Public Sector Marketing (NSW)
Module
National Code
State Code
17838
17838
DTWD Status
Approved
Approved
State Implementation and Classification
Approved Date
Field of Education
Nominal Hours
51
Description
The module both draws upon and integrates knowledge and skills gained by
learners during earlier modules and provides a specific focus on marketing as
it is practised in public sector authorities and organisations.
The learner groups targeted by this module are people employed at middle
management levels in marketing and associated disciplines within public sector
organisations.
learners during earlier modules and provides a specific focus on marketing as
it is practised in public sector authorities and organisations.
The learner groups targeted by this module are people employed at middle
management levels in marketing and associated disciplines within public sector
organisations.
Range of Variables
The module is normally delivered in a classroom or similar suitable venue.
Although the module is substantially knowledge or theory based it should be
supported by case studies and practical applications of the principles
outlined. This module may be taught on or off the job. It is suitable for
face to face delivery in the classroom and is also suitable for flexible
delivery through, for example, external, mixed mode, computer based or
satellite delivery systems. However adaption of this module for appropriate
flexible delivery modes will require additional resources for the instructional
design and production of suitable resource materials.
Although the module is substantially knowledge or theory based it should be
supported by case studies and practical applications of the principles
outlined. This module may be taught on or off the job. It is suitable for
face to face delivery in the classroom and is also suitable for flexible
delivery through, for example, external, mixed mode, computer based or
satellite delivery systems. However adaption of this module for appropriate
flexible delivery modes will require additional resources for the instructional
design and production of suitable resource materials.
Evidence Guide
Internal Assessment 100%
Assessment methods include:
- Multiple choice and short answer questions
- Presentations to class
- Short essay style reports
- Written report
Assessment methods include:
- Multiple choice and short answer questions
- Presentations to class
- Short essay style reports
- Written report
Elements and Performance Criteria
No information
No information
Associated Qual/Courses
| State Code | National Code | Title | Type |
|---|---|---|---|
| 9051 | 6394 | Advanced Diploma of Marketing Management | Accredited course |
| 9056 | 6461 | Diploma of Marketing Management | Accredited course |