Unit of competency Outline

Date retreived
23/07/2026 3:31 AM AWST

Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.

Extend typographic design expertise

Extend typographic design expertise

Unit of competency
National Code
CUVGRD603A
State Code
S7672
TGA Status
Replaced
DTWD Status
Replaced
Current Release Number
1.00
Current Release Date
12/10/2011
State Implementation and Classification
Approved Date
18/01/2012
Field of Education
100501 - Graphic Arts And Design Studies
Original Release Date
18/01/2012
Nominal Hours
55
Description
This unit describes the performance outcomes, skills and knowledge required to exploit the potential of typography to solve complex design challenges through research and exploration of advanced and specialised applications.
Notes
Elements and Performance Criteria
1. Research type to develop design solutions
  • 1.1 Assess the ways in which type impacts on visual communication through historical and contemporary research
  • 1.2 Research and evaluate the range of detailed factors that impact on the successful use of typography
  • 1.3 Explore relationships between typographic form and related imagery across electronic and traditional formats
  • 1.4 Analyse own approach to typography in the context of research
2. Explore creative and complex applications of type
  • 2.1 Explore and extend the potential of typography in own design practice
  • 2.2 Investigate the ways that typography influences meaning at a detailed level
  • 2.3 Analyse the interactions between text and other visual components in complex bodies of information
  • 2.4 Experiment with the expressive potential of type
  • 2.5 Evaluate typography in the context of current and emerging technologies in design practice
3. Evolve typography expertise in professional practice
  • 3.1 Apply a highly developed command of typography to the needs of complex design projects
  • 3.2 Work effectively with complex, varied and large amounts of type
  • 3.3 Control typography hierarchy and systems within complex applications
  • 3.4 Create specialised type to meet particular design needs, including dynamic and sculptural type
  • 3.5 Develop typography for 2-D, 3-D and virtual applications
  • 3.6 Participate knowledgeably and critically in discussions with industry peers and professionals about typographic design
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.

Potential of typography may relate to:
application across range of media
commercial opportunities
creative opportunities
relevance to particular clients and contexts
typography on the web.
Expressive potential of type may relate to:
cultural meaning
relationship between sight and sound (e.g. musical qualities of type)
special effects, such as 3-D effects.
Specialised type may be:
one-off creation for special purpose
interactive
motion type
sculptural type
type fusion
type design.
The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.

Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit
Evidence of the ability to:
apply knowledge of typography to professional design practice
develop specialised typography for a range of 2-D, 3-D and virtual applications.
Context of and specific resources for assessment
Assessment must ensure access to:
current and emerging technologies used in graphic design.
Method of assessment
A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:
professional review of specialised typographic work produced by the candidate
evaluation of audience response to typography produced by the candidate
evaluation of processes used by the candidate to develop the work
evaluation of technical aspects of the designs
direct observation of work in progress, including use of software tools
evaluation of a candidate’s visual diary or other forms of documentation showing the development of the designs
questioning and discussion about candidate’s intentions and the work outcome
review of portfolios of evidence
review of third-party reports from experienced practitioners.
Assessment methods should closely reflect workplace demands (e.g. literacy) and the needs of particular groups (e.g. people with disabilities, and people who may have literacy or numeracy difficulties, such as speakers of languages other than English, remote communities and those with interrupted schooling).
Guidance information for assessment
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended.
Replaced By
State Code National Code Title Type
AWI86 CUAGRD603 Extend typographic design expertise Unit of competency
State Code National Code Title Type
D661 CUV60311 Advanced Diploma of Creative Product Development Qualification
D652 CUV60411 Advanced Diploma of Graphic Design Qualification