Unit of competency Outline
Date retreived
22/07/2026 11:34 PM AWST
22/07/2026 11:34 PM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Develop, implement and monitor program schedules
Develop, implement and monitor program schedules
Unit of competency
National Code
CUAPPM515
CUAPPM515
State Code
ODD50
ODD50
TGA Status
Current
Current
DTWD Status
Approved
Approved
State Implementation and Classification
Approved Date
26/11/2021
Field of Education
100701 - Audio Visual Studies
Original Release Date
26/11/2021
Nominal Hours
45
Description
This unit describes the skills and knowledge required to create program schedules for television and radio broadcasters in commercial, public or community radio or television.The unit applies to those who use knowledge of program inventories and audience demographics, flows and behaviour, to plan, implement and monitor program schedules. In this role the programmer or scheduler liaises closely with program buyers and suppliers, and generally reports to senior station managers, including program directors.No licensing, legislative or certification requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Assess market requirements
- 1.1 Identify organisational policies and objectives for programs in discussion with required personnel
- 1.2 Analyse audience research and statistics, and assess current performance of organisation’s program schedule
- 1.3 Identify target audience requirements, markets and demographic parameters, and confirm basis for program scheduling
- 1.4 Determine direction and nature of programs required to meet organisational policies and objectives in discussion with required personnel
- 1.5 Document market research and consumer patterns in viewing or listening, as required
2. Assess current program schedule
- 2.1 Analyse current program inventory and types, and suggest additions or variations that meet organisational policies and objectives
- 2.2 Evaluate performance indicators of current scheduling and determine strategies that increase or consolidate audience shares according to organisational policies and objectives
- 2.3 Review market segments already catered for in current schedule and identify market segments that require additional or new programming
- 2.4 Assess program schedule for revenue performance and return on investment as required according to organisational policies and objectives
- 2.5 Evaluate potential for scheduling programs across different distribution and transmission channels
3. Plan program schedules
- 3.1 Determine different scheduling options that meet organisational policies and objectives
- 3.2 Make program scheduling decisions that meet organisational policies and objectives
- 3.3 Develop program schedule using industry-standard scheduling software and assign weighting to programs according to organisational policies and objectives
- 3.4 Obtain sign-off on proposed schedule for implementation as required
4. Implement and monitor program schedules
- 4.1 Oversee implementation of agreed schedule in line with organisational procedures and commercial time constraints
- 4.2 Monitor, evaluate and assess program schedule at regular intervals and confirm compliance with organisational policies and objectives
- 4.3 Modify program schedule as required in consultation with required personnel
No information
No information
Replaces
| State Code | National Code | Title | Type |
|---|---|---|---|
| AWH44 | CUAPPM505 | Develop, implement and monitor program schedules | Unit of competency |
| AWH52 | CUAPPM405 | Schedule radio playlists | Unit of competency |
| State Code | National Code | Title | Type |
|---|---|---|---|
| AE539 | CUASS00100 | Community Broadcasting Program Management Skill Set | Skill set |
| BGU7 | CUA51020 | Diploma of Screen and Media | Qualification |