Module Outline
Date retreived
23/07/2026 12:55 AM AWST
23/07/2026 12:55 AM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Film and Video 115
Film and Video 115
Module
National Code
State Code
14512
14512
DTWD Status
Approved
Approved
State Implementation and Classification
Approved Date
29/03/1994
Field of Education
100701 - Audio Visual Studies
Nominal Hours
51
Description
A course of study to give students a development of
the basic procedures of visual design concepts and
production techniques as they relate to television
and film commercials.
the basic procedures of visual design concepts and
production techniques as they relate to television
and film commercials.
No information
Evidence Guide
Internal Assessment 100%
A major student project during the semester 40%
Folio 60%
Campaign Presentation
A 5 minute presentation to a select committee that:
- Identifies marketing objectives of selected
company 10 marks
- Describes an appropriate market positioning
statement 10 marks
- Fully defines the target audience 10 marks
- Provides a presentation storyboard of proposed television
commercial 10 marks
Major Project
Production of a 10-30 second television
commercial for a chosen retail client. Areas
to be covered:
- Design of Director's storyboard 5 marks
- Budgeting documentation 5 marks
- Pre-production consideration 10 marks
- Production techniques 25 marks
- Post-production techniques 15 marks
A major student project during the semester 40%
Folio 60%
Campaign Presentation
A 5 minute presentation to a select committee that:
- Identifies marketing objectives of selected
company 10 marks
- Describes an appropriate market positioning
statement 10 marks
- Fully defines the target audience 10 marks
- Provides a presentation storyboard of proposed television
commercial 10 marks
Major Project
Production of a 10-30 second television
commercial for a chosen retail client. Areas
to be covered:
- Design of Director's storyboard 5 marks
- Budgeting documentation 5 marks
- Pre-production consideration 10 marks
- Production techniques 25 marks
- Post-production techniques 15 marks
Elements and Performance Criteria
No information
No information
Associated Qual/Courses
| State Code | National Code | Title | Type |
|---|---|---|---|
| 7448 | 13739WA | Arts (Art and Design) | Accredited course |
| 7446 | Arts Media Design | Accredited course |