Unit of competency Outline

Date retreived
22/07/2026 4:59 AM AWST

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Develop a basic design concept

Develop a basic design concept

Unit of competency
National Code
ICPPRP211
State Code
AUM59
TGA Status
Replaced
DTWD Status
Replaced
Current Release Number
1.00
Current Release Date
26/03/2015
View on TGA
State Implementation and Classification
Approved Date
16/09/2015
Field of Education
100501 - Graphic Arts And Design Studies
Original Release Date
16/09/2015
Nominal Hours
30
Description
This unit describes the skills and knowledge required to produce a basic graphic design concept for a client, from assessment of the brief, to production of roughs and finished art.It applies to individuals who work under direct supervision and in consultation with others to design and prepare layouts, artwork and manipulate images and texts to meet work and production requirements.No licensing, legislative or certification requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1 Assess brief requirements
  • 1.1 Printing requirements of layout brief are determined to align pre-press processes with printing feasibility
  • 1.2 Brief is broken down into stages of production to determine a plan
  • 1.3 A plan of action is designed to meet time requirements of each stage so deadlines are identified and adhered to
  • 1.4 Correct industry-standard terms of design and typography are used to facilitate communication
2 Assemble layout
  • 2.1 Client copy and images are assembled according to brief requirements
  • 2.2 Library files are accessed for relevant data to conform to brief requirements
  • 2.3 Appropriate equipment and materials to complete the layout are assembled so brief is undertaken efficiently
  • 2.4 Design area is cleaned and prepared, ready for use
3 Render simple graphic design
  • 3.1 Client requirements are checked to ensure design concept matches the brief
  • 3.2 Preliminary graphic design ideas are constructed according to the brief
  • 3.3 Simple graphic design concept is rendered electronically to conform to client brief
  • 3.4 Rendered graphic design is checked for conformance with client brief
4 Produce finished artwork
  • 4.1 Layout grid is created to meet client brief specifications
  • 4.2 Type is selected for readability and style, and fitted into grid space allocated to conform to client brief
  • 4.3 Photographs and illustrations are selected, scaled and cropped appropriately to fit allocated grid space
  • 4.4 Overlays/colour roughs are created to conform to brief specifications
  • 4.5 Components of layout are positioned accurately using keylines to conform to grid framework
5 Check for suitability
  • 5.1 Layout is checked to eliminate omissions and errors
  • 5.2 Layout design is checked against brief requirements to conform to critical requirements of proposed medium
  • 5.3 Layout is rendered ready to present to client
6 Tidy materials and store data
  • 6.1 Equipment and materials are returned to storage according to enterprise procedures
  • 6.2 Design data and materials are saved and/or filed ready for future retrieval according to enterprise procedures
  • 6.3 Design area is cleaned according to enterprise procedures ready for reuse
No information
No information
Replaces
State Code National Code Title Type
D3107 ICPPP211C Develop a basic design concept Unit of competency
Replaced By
State Code National Code Title Type
OBQ21 ICPPRP2110 Develop basic design concepts Unit of competency